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Building a Harmonious Enterprise

2021 Work Report Meeting of the Marketing Center of the Tripartite Group

Release time:

2021-12-19 09:39

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Looking back at the past and looking forward to the future, on December 14th, Sanfang Chemical Group grandly held a work report meeting with the theme of "being brave to take on responsibilities as a means to prepare and set off again". The meeting lasted for four days, with work reports from the general managers of 17 sales regions and three major operation centers, identifying shortcomings, breakthroughs, and setting goals. The coexistence of motivation and challenge has provided a strong shot for the work in 2021.

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This year-end meeting is not only a report on regional year-end work, but also a centralized training conducted by the group company for marketing work. According to the company's planning and deployment, a special fertilizer operation center has been established to increase research and development of the special fertilizer series. In this training, the representative of the special fertilizer operation center, Luo Yonghe, explained the current situation of the special fertilizer market and explained the next steps in the operation of the special fertilizer center and the research and development of water-soluble fertilizers, To lay a solid foundation for the subsequent sales of special fertilizers.

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In response to the current development trend of new media and to expand the influence of product and group information, the three parties will continue to produce and promote small videos in 2021 this year. The Tripartite Group specially invited Harvest Season Media Yao Fei to elaborate on the significance of self media communication for agricultural material sales, and provided scientific material shooting techniques for the production and shooting of Tripartite videos from a professional perspective.

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The production and sales of fertilizers cannot be separated from the operation of the market. In order to better popularize the latest fertilizer standards, this meeting focused on the national standards introduced in 2020. Zhang Xin, the Secretary of the General Manager, and Zhang Bingzheng, the Minister of Agriculture and Technology, gave explanations. In addition, Pan Fei, the Assistant General Manager of the Raw Material Supply Department of the group company, interpreted the current raw material market situation and analyzed market changes from domestic to international situations, This provides a reference for the later operation of fertilizers.
Without rules, no square can be formed. Zhang Yongwei, the Minister of Management of the Marketing Center, based on the Marketing Center, has interpreted the 2022 assessment system and implemented quantitative assessments in terms of personnel, expenses, and daily management. He has put forward requirements for the behavior of personnel at all levels of the Marketing Center.

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Sun Qinlong, General Manager of the Marketing Center, deployed the marketing work for the year 2022. Reported to the group leaders and all marketing personnel from areas such as region, personnel, expenses, and compensation, and clarified the sales goals and key work directions of the marketing center for 2022.

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At the end of the meeting, Zhang Lei, the general manager of the group company, commented and summarized the four-day meeting, elaborating on the innovative development process of the tripartite self built factory from various aspects such as the company's strategic planning and layout, the operation and development of the marketing center, and the research and development and upgrading of products, demonstrating the steady development of the tripartite development. Mr. Zhang stated that in response to the rapidly changing market environment, the Tripartite Group will accelerate the national layout of the group company, promote the construction of factories in the north and south, and further enhance the market share and industry influence of potassium sulfate products.
Facing the arrival of 2022, the Tripartite Group will continue to increase investment in new product research and development, enrich and integrate the three core technologies, and improve product quality. According to the strategic deployment of the group company, we will continue to increase our market brand share, and under the guidance of national policies, we will actively serve agriculture, rural areas, and farmers based on our own responsibilities, and contribute our efforts to the abundant harvest of the masses.

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